The 23rd lipstick shade

New products

Top picks for you 

A Glow You’ll Love

Get your winter glow on with our new multi-stick Rose recommended by the beauty blogger Tina Naté and our natural highlighter Opal.

“Beauty for your lips. Fraela is the ultimate love”.

Our philosophy

We design our products to pamper your skin.

We use natural oils, vegetable waxes, and mineral pigments.

Our products are made in small batches to always get to you fresh.

All our products are vegan and not tested on animals. 


Reviews from You

“I put on the lipstick in the morning and did not have to re-apply until later in the afternoon. The lips feel nice and soft even after the lipstick fades and I want to wear it all the time."
“An absolutely fantastic consistency and a gorgeous pigment. I am so excited, thank you!”
“I have beautiful lips when wearing them. They don’t create “wrinkles” on my lips and my lips are not dry after all-day wear.”
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